Our range of services include:
Consultation
An exploratory meeting, at no obligation to you. We listen while you explain how your business operates, your achievements and challenges, and what help you need. If you feel we can offer you an appropriate service, you instruct us to proceed.
Review and Report
We review your business and marketing plans, and report back on the areas we feel should be your priority.
This might be advertising, sales, distribution, website and so on.
Action Plans
A detailed plan of practical marketing activities, with SMART objectives, that we believe will meet your immediate and longer-term needs.
Actions might include:
● Market studies - looking at growth opportunities
● Customer segmentation analysis - classifying customers into logical groups for targeting marketing and prospecting
● Targeted marketing communications - identifying the best media to reach your customer and prospect audiences
● E-marketing/internet strategy - applying digital channels, technologies and media to your marketing strategies and plans
● Website review and strategy - analysing your site and suggesting the best and most cost-effective ways to optimise for search
● Data management strategy - ensuring your data is fit for purpose and compliant with data protection regulations
● Customer relationship management (CRM) - showing how to make CRM work in your organisation
Implementation Support
Hands-on help to turn your plans into actions, and also advice and training to help you develop your internal marketing capability.
Performance Review
After an agreed time, this is the opportunity to review the results of your marketing activities - and also review how well we have helped you.
Learning is the keyword at this stage - making sure that you use both positive and negative results to improve future marketing performance.